Welcome to Thinking Threads, a haven of elegance and tradition where Chikankari artistry meets contemporary fashion. Founded by a passionate designer daughter and her school teacher mom, our brand is a harmonious blend of timeless craftsmanship and modern sensibilities.

At Thinking Threads, we celebrate the rich heritage of Chikankari, an exquisite and intricate form of hand embroidery that has been passed down through generations. With a keen eye for design and a deep appreciation for cultural craftsmanship, our collections are a testament to the artistry and dedication of our skilled artisans.

Our Chikankari kurtis are more than just garments; they are a celebration of Indian craftsmanship and a tribute to the cultural legacy that has inspired us. Each piece is meticulously crafted, with every stitch telling a story of tradition, skill, and passion. We take pride in preserving the authenticity of Chikankari while infusing a contemporary flair that resonates with the modern woman.

The heart and soul of Thinking Threads lie in the collaborative efforts of a mother-daughter team. Our designer daughter, with her creative vision and flair for contemporary fashion, works hand in hand with her school teacher mom, who brings a unique perspective shaped by years of nurturing young minds. Together, they create a synergy that transforms traditional Chikankari into timeless, versatile kurtis that transcend occasions and generations.

As a brand, we believe in the transformative power of clothing. Our kurtis are designed to not only enhance your wardrobe but also empower you with a sense of cultural pride and individual expression. With a commitment to quality, comfort, and style, each piece is a reflection of our dedication to providing you with garments that stand the test of time.

Central to our philosophy is a dedication to sustainability. Our Chikankari kurtis are not just beautiful; they are crafted with a deep sense of responsibility towards the environment. We source our materials ethically, ensuring that each thread tells a story of eco-conscious choices. By promoting sustainable practices, we aim to reduce our ecological footprint and contribute to a healthier, more sustainable future.

Thank you for joining us on this journey. At Thinking Threads, we invite you to explore the beauty of Chikankari through the eyes of a designer daughter and her teacher mom. Embrace the charm of tradition, the allure of modernity, and the joy of wearing clothing that embodies the essence of timeless craftsmanship and familial collaboration.

Welcome to Thinking Threads, where Chikankari artistry meets contemporary grace – a place where tradition and trend seamlessly coexist, and every Chikankari kurti is a work of love and legacy.

Thank You

Ameya U S - Shameem Avalath